Counterpoint Research Unveils iPhone 17, 18 Pro Max Bill of Materials Costs

An infographic detailing the Bill of Materials (BoM) cost comparison between the upcoming iPhone 17 Pro Max and iPhone 18 Pro Max (E) has been released by Counterpoint Research. This intricate analysis was spearheaded by Shenghao Bai, a distinguished senior analyst at the firm.

Mr. Bai brings extensive expertise to the table, specializing in Teardown & BoM analysis, alongside comprehensive research into the smartphone supply chain. He is also a certified Project Management Professional (PMP), underscoring his capabilities in project oversight and strategic planning.

His professional background includes significant roles with prominent smartphone and smart device manufacturers globally, such as Samsung Electronics, OPPO, and Xiaomi. In these positions, Shenghao Bai was instrumental in overseeing hardware development and managing projects across a diverse range of product lines. His analytical acumen further extends to product planning and diligently tracking emerging technology trends within the industry.